Privacy Policy
Last updated: December 8, 2025
1. Introduction
Welcome to SOUTHERN CRESCENT BROADCASTING, INC. (doing business as “GA Pool Builders,” “we,” “us,” or “our”). This Privacy Policy describes how we collect, use, disclose, and protect personal information obtained through the landing page at https://gapoolbuilders.com/ (the “Site”) when you request a free consultation or otherwise submit your information. By using this Site and submitting your information, you agree to the terms described in this Privacy Policy.
2. Information We Collect
When you use our Site and submit our contact/quote request form, we may collect the following types of personal information (“Personal Data”):
First name and last name
Email address
Phone number
Street address, city, state, postal code, country (if provided)
Any other information you voluntarily submit (e.g., project preferences, type of pool, budget, timeline)
Technical data collected automatically, such as your IP address, browser type, operating system, and pages visited on our Site (through cookies or similar technologies), if applicable
3. How We Use Your Information
We use the collected information for the following purposes:
To respond to your request for a free consultation or quote
To communicate with you about your pool project, including scheduling, updates, and related information
To provide customer service and support
To send you informational, promotional, or marketing communications — but only if you have given explicit consent (if that option is offered)
To improve and optimize our Site (e.g., for analytics, tracking user behaviour, enhancing user experience)
4. Consent and Legal Basis
By voluntarily submitting your Personal Data through our Site (e.g., completing the contact/quote request form), you give us consent to collect and use your information for the purposes described in this Privacy Policy.
If you are located in a jurisdiction with applicable privacy laws (e.g., residents of California or the European Union), your consent may constitute the legal basis for processing under those laws.
5. Data Sharing & Disclosure
We will not sell or rent your Personal Data to third parties. We may share your information only in the following limited circumstances:
With our employees, contractors, or service providers who assist us in providing services, processing requests, or for marketing, billing, or customer service — provided they agree to keep your data confidential.
When required by law, regulation, or legal process (e.g., to comply with a subpoena, court order, or government investigation).
In connection with a merger, acquisition, or sale of all or part of our business — in which case you will be notified if your data will be transferred and subject to a different privacy policy.
6. Data Security and Retention
We take reasonable administrative, technical, and physical security measures to protect your Personal Data from unauthorized access, disclosure, alteration, or destruction.
We retain your Personal Data only as long as is necessary to fulfill the purposes described in this Privacy Policy (e.g., to process your consultation request or for a reasonable period afterward for maintenance, record-keeping, compliance, or customer service).
7. Cookies and Tracking Technologies
Our Site may use cookies, web beacons, or other tracking technologies to collect non-personal technical data (such as IP address, browser type, referring/exit pages, and operating system). The information collected is used to analyze trends, administer the site, track user movements on the Site, and gather demographic information.
You may be able to disable cookies through your browser settings; however, doing so may affect your ability to use certain features of our Site.
8. Your Rights
Depending on your jurisdiction, you may have certain rights regarding your Personal Data, including:
The right to access the data we hold about you
The right to correct or update your data
The right to request deletion of your data
The right to withdraw your consent for future data collection or processing (e.g., marketing communications)
If you wish to exercise any of these rights, please contact us using the information in the Contact Us section below.
9. Children’s Privacy
Our Site is not intended for children under the age of 13. We do not knowingly collect or solicit Personal Data from children under 13. If we become aware that a child under 13 has submitted Personal Data to us, we will take steps to delete such information as soon as possible.
10. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date at the top of the policy. We encourage you to review this Privacy Policy periodically to stay informed about how we collect, use, and protect your Personal Data.
11. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact: